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How can I set up a sale?

Mar 26 2026 | By: PhotoBiz Knowledge Base

How to Create a Campaign for Online Sales

Overview

Campaigns allow you to run automatic discounts across your PhotoBiz Ecommerce store and Client Galleries. Unlike coupon codes, campaigns apply discounts automatically to selected items, categories, or your entire store, so your clients do not need to enter a code at checkout.

In this guide, you will learn how to create a campaign, configure your discount settings, and choose which items the promotion applies to. By the end, your campaign will be active and visible to clients wherever those items are displayed.

STEP ONE

Log into your PhotoBiz account and click on ECOMMERCE in the left-side menu.

STEP TWO

In your Ecommerce control panel, hover over PAYMENT and click Campaigns.

STEP THREE

Click the NEW CAMPAIGN button to begin creating your promotion.

STEP FOUR

Enter the details for your campaign in the setup panel.

Campaign Name is used internally to help you identify your promotion in the Campaigns section.

Description is optional and can be used to keep track of campaign details if you are running multiple promotions.

Discount Amount is the percentage discount that will be applied to your selected items.

Begin Date determines when your campaign will start.

Expiration Date determines when your campaign will automatically end.

Once you have entered your campaign details, click Choose Items to continue.

STEP FIVE

Select which items your campaign will apply to.

You can choose from the following options:

  • Any Item
    Applies the discount to all Ecommerce items across your store and Client Galleries.
  • Any Item in a Specific Category
    Applies the discount to all items within selected categories. Available categories include:
    • Products
    • Services
    • Scheduler
    • Packages
    • Prints/Digital Images
  • Specific Items
    Allows you to manually select individual items for your campaign. You can choose the item type, category, and then select specific items to include. You can adjust your selections before finalizing the campaign.

After selecting your items, click Create Campaign.

FINAL STEP

Your campaign is now active based on the dates you selected.

Your discounted pricing will automatically display anywhere those items appear on your website or in your Client Galleries. Clients will see the updated pricing without needing to enter a coupon code.

What Your Clients Will See

When a campaign is active, your clients will see discounted pricing in the following areas:

Client Galleries
Discounts appear directly on prints, products, and digital items within events.

Client Galleries

This is an example of how a sale campaign appears in Client Galleries

Ecommerce Store
Products, services, and scheduler items will display both the original price and the discounted price on your website.

ECommerce Store

This is an example of how sales campaigns appear on your website.

ECommerce Store

This is an example of how sale campaigns appear on your website.

Additional Options or Helpful Notes

  • Campaigns apply automatically and do not require any action from your clients during checkout
  • You can run multiple campaigns at the same time, but overlapping discounts may affect pricing behavior
  • Campaigns are ideal for limited-time promotions, seasonal sales, or targeted offers across specific product types

Tip:
To increase visibility for your promotion, consider adding a Pop Up or Promo Bar to your Client Galleries or website so visitors immediately see that a sale is active.

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