PhotoBiz Email Marketing Quickstart Guide

How to Create and Send an Email Campaign in PhotoBiz

Overview

PhotoBiz Email Marketing makes it easy to connect with your clients, promote photography sessions, announce special offers, and share updates about your business.

With the Ask PhotoBiz AI Email Campaign Creator, you can generate a professional email campaign using your business information, images, and a few details about your message. You can also create a campaign manually if you prefer.

This quickstart guide walks you through creating, personalizing, and sending your first email campaign, then tracking how your audience responds. Every PhotoBiz Website Package includes 10,000 marketing emails per month.

STEP ONE

Review Your Business Profile

Before creating your campaign, review your BUSINESS PROFILE in the BRANDING section of your PhotoBiz account.

Ask PhotoBiz AI uses information about your business, services, photography style, and brand voice to generate email content that reflects your brand. Keeping your profile up to date helps AI create a more personalized first draft.

If you haven't completed your Business Profile yet, follow our How to Set Up Your Business Profile in PhotoBiz guide.

STEP TWO

Create Your Email Campaign

Log in to your PhotoBiz account and click MARKETING in the left-side menu. Click EMAIL CAMPAIGNS at the top of your Marketing Dashboard, then click NEW CAMPAIGN.

The PhotoBiz Email Campaign Creator guides you through choosing a layout, entering your campaign details, adding a button link, and selecting your images.

Once you've provided this information, click CREATE CAMPAIGN. Ask PhotoBiz AI will generate your email campaign, including written content, your selected layout, images, and button link.

Prefer to build your own campaign? Click SKIP SETUP to create one manually.

For detailed instructions, see How to Create a New Email Marketing Campaign in PhotoBiz.

STEP THREE

Review and Personalize Your Campaign

Once Ask PhotoBiz AI creates your campaign, you'll have a completed email draft ready to review.

You can update the text, replace images, adjust the design, and customize buttons or links to make sure everything matches your business and message.

Before continuing, check that your information is accurate and your links direct clients to the correct website pages, booking options, or promotions.

If you created your campaign manually, you can use the same editor to add and customize your content.

STEP FOUR

Organize Your Contacts

PhotoBiz Contacts makes it easy to manage the people who receive your email campaigns.

You can send campaigns to your existing contacts or import contacts from a CSV file. You can also use contact types and tags to organize your audience and send relevant messages to specific groups.

For example, you might use tags to promote family mini sessions to interested clients or announce wedding photography specials to potential couples.

Only send marketing emails to contacts who have given your business permission to receive them.

Need to add contacts? Follow our How to Import Contacts into PhotoBiz guide.

FINAL STEP

Test and Send Your Email Campaign

Before sending your campaign, we recommend sending yourself a test email. This lets you check how your email appears in an inbox and make sure the text, images, buttons, and links look correct.

You can send test emails to up to five email addresses at once, and they won't count toward your monthly marketing email allowance.

Learn more: How to Send a Test Email Campaign in PhotoBiz.

Once you're satisfied with your campaign, click SEND in the campaign editor to choose your recipients. You can send to all eligible contacts or select specific audiences using contact types, tags, or a custom list.

Review your sender information, email subject line, and recipients. Confirm that you have permission to send marketing emails to your selected contacts, then click SEND to complete the process.

PhotoBiz will display a confirmation that your campaign is being sent to eligible recipients.

For complete instructions, see How to Send an Email Marketing Campaign in PhotoBiz.

What Your Clients See

Your recipients will receive your email campaign in their inbox, where they can read your message, view your images, and click links or buttons to visit your website, book a session, or explore your offers.

Each live email campaign also includes an unsubscribe option so recipients can opt out of future marketing messages.

Track Your Campaign Results

After sending your campaign, click TRACKING in your PhotoBiz Marketing Dashboard to see how your audience responds.

PhotoBiz tracks email opens, link clicks, bounced emails, and unsubscribes. These insights help you understand which messages are connecting with your audience and improve future campaigns.

For more information, see How to Track Email Marketing Performance in PhotoBiz.

NEED HELP?

Our Passionate Support Team Is Here for You.

Monday to Friday, 9am to 6pm EST
866.463.7620 • Phone, Live Chat & Support Ticket

CONTACT SUPPORT

Previous Post Next Post

What image size can I upload?

June 3, 2026

PhotoBiz Builder Overview

September 22, 2026

Import My Existing Client Information into the Contact Tool

October 9, 2026

How Do I Create a New Email Marketing Campaign?

July 17, 2026

Quickstart Guide for Email Campaigns