Every page on your PhotoBiz website has its own meta data—this is how Google understands what your page is about and decides how to categorize and display it in search results.
You can update your meta title, meta description, and meta keywords to be more relevant to your business and location. In this guide, we’ll show you how to edit your meta data manually—or use the Ask PhotoBiz AI tool to help create it for you!
đź“Ą Want an offline version?
[Download our FREE Meta Data Guide]
STEP ONE
Log into your PhotoBiz account and click WEBSITE from the left-side menu.
STEP TWO
Click on the page you’d like to update, then click the SEO button on the right side of the screen.
STEP THREE
A sidebar will open with your SEO settings. By default, it’s set to AUTO, which means:
- Meta Title: Uses your site name (from your Website Tracking settings) and the name of the page.
- Meta Description: Pulls from the text content on that page..
Need help setting up your site name? Click here for a guide.
STEP FOUR
✨ Two Easy Ways to Customize Your Meta Data
âś… Option 1: Use Ask PhotoBiz AI
Want help crafting the perfect meta title and meta description for search engines? Just click Ask PhotoBiz AI!
Then, enter a short prompt that highlights:
- Who you are
- What photography services you offer
- The areas you serve
Example: “I'm a wedding photographer in Los Angeles named Jenny Jones Photography.”
PhotoBiz AI will instantly create keyword-rich suggestions for your Meta Title and Meta Description—tailored specifically to your business. You can review the suggestions and apply them with a single click!
It will also generate your Meta Keywords automatically. Once you’re happy with the results, simply click Save Changes, and your search engine preview will update so you can see exactly how your page will appear on Google.
💡 It’s a quick, easy way to boost your SEO—without needing to be an expert!
✍️ Option 2: Write Your Own
Prefer to do it yourself? Select Custom to manually enter your:
- Meta Title
- Meta Description
- Meta Keywords
Use the built-in character counter and search preview to fine-tune your entries for Google and other search engines.
đź’ľ FINAL STEP
After making your changes, don’t forget to scroll down and click SAVE CHANGES!
Repeat these steps for every page on your website to make sure each one has unique, SEO-friendly meta data.
âś… Best Practices for Meta Data
đź“ť Meta Title
- Keep it short (55–60 characters)
- Include your business name, services, and location
- Example: Jenny Jones Wedding Photography | Los Angeles
đź“ť Meta Description
- Aim for 50–155 characters
- Summarize what the page is about
- Example: Jenny Jones is a certified photographer specializing in weddings and engagements in the Los Angeles area.
đź“ť Meta Keywords
- Use up to 15 relevant keywords or phrases
- Separate them with commas
- Example: Wedding Photography Los Angeles, Jenny Jones Photography, LA Wedding Photographer
đź“Ś Additional Features You Might Find Helpful
- Friendly URL:Â Customize your page URL for better readability. Click the Friendly URL dropdown, choose Custom, and use only letters, numbers, and hyphens.
- Advanced Tracking:Â Want to add analytics or ad tracking? You can paste Google Ads, Meta Pixel, or other tracking codes into the HEAD or BODY section of the page.
đź’ˇ Want Us to Handle Your SEO for You?
If you'd rather leave the SEO details to the pros, we’ve got you covered! With our SEO Go and SEO Go Plus services, our team will write your Meta Data for you and optimize your entire website using Google’s best practices for organic search.
We'll also make sure your site is connected to Google’s tracking tools, so you can monitor how your website is performing and see how people are finding you online.
✨ Let us do the heavy lifting—so you can focus on what you love.
Want to learn more or see which option is right for you?
Contact our Passionate Support Team — we’re here to help!
