May 27 2026 | By: PhotoBiz Knowledge Base
Overview
Schema markup is a type of code that helps search engines better understand the content on your website. Adding schema markup to your PhotoBiz website can help search engines identify information such as your business name, services, reviews, contact details, and location.
In some cases, schema markup may help your website appear with enhanced search result features such as star ratings, business information, or rich search results.
This guide walks you through how to add schema markup to a specific page using the PhotoBiz Website Builder.
Schema markup is only available in the PhotoBiz Website Builder. It is not supported in PhotoBiz Blog Posts or older legacy versions of PhotoBiz.
Before you begin, make sure you already have your schema markup code ready. Most schema markup is added using JSON-LD format.
If you need help creating schema markup, see: How To Create Schema Markup
Log into your PhotoBiz account and click WEBSITE in the left-side menu.
This opens your Website Builder where you can manage your website pages and content.
Select the page where you want to add your schema markup.
It is recommended to add schema markup to the page that best matches the content described in the code. For example, Local Business schema is commonly added to a homepage, while service-related schema may be added to individual service pages.
Click the SEO button located in the top-right corner of the page editor.
This opens the SEO settings for the selected page.
Click on the Tracking tab.
Paste your schema markup code into the tracking code section, then click Save Changes.
Your schema markup will immediately be added to the selected page on your live website. There is no separate publish button in the PhotoBiz Website Builder.
Schema markup must be formatted correctly in order for search engines to recognize it properly. Invalid or incomplete schema code may not produce results in search engines.
After adding your schema markup, you can test your code using these tools:
The Schema Markup Validator helps confirm that your schema code is valid and properly structured.
The Google Rich Results Test helps determine whether your page may qualify for enhanced search result features in Google.
Adding schema markup does not guarantee rich search results. Search engines decide when and how enhanced results are displayed.
After you add your schema, use the tools below to make sure everything is working properly: