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How Can I Add Google Adwords Conversion Tracking For My Custom Form?

June 25, 2025 | By: PhotoBiz Knowledge Base

How to Add Google Conversion Tracking to a Custom Form

If you're using Google Ads (formerly AdWords), you can track form submissions as conversions by adding your tracking script directly into a custom form on your PhotoBiz site. This guide will show you how to add your Google Tag tracking code step by step.

Important Note: PhotoBiz is not affiliated with Google or Google Ads. If you have questions about your tracking code, Google Tag Manager, or your Google Ads account, please reach out to Google AdWords Support. 

STEP ONE

Log into your PhotoBiz account and click FORMS in the menu on the left.

STEP TWO

Click on the name of the form where you want to add your Google tracking code.

STEP THREE

In the top right corner of the form editor, click the gear icon (⚙️), then select Tracking from the dropdown menu.

STEP FOUR

Paste your Google tracking script into the field that matches your version of Google Tag Manager. When you're done, click the green “Save Changes” button to apply the code to your form.
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