How to Set Up On-Site Search & Add Keywords to Help Customers Find Blog Posts, Scheduler Services, Products, and Services
PhotoBiz includes a built-in on-site search feature that helps your website visitors quickly find what they’re looking for—whether it's a blog post, scheduler service, product, or service.
This guide walks you through how to:
- Enable the on-site search tool
- Add search keywords and tags to your content
- Improve your site's searchability
Important Note:
On-site search only applies to content that includes search keywords or tags. This includes Products, Services, Scheduler Services, and Blog Posts. It does not search through Image Blocks, List Blocks, or Client Galleries.
What On-Site Search Looks For:
When visitors use the search bar on your website, results are based on:
- Titles and descriptions
- Search keywords
- Product tags
- Service tags
- Scheduler tags
- Blog tags
STEP ONE
Enable the On-Site Search Feature
Before visitors can use the search tool, you’ll need to turn it on and choose how it displays on your website.
How to Turn On the Search Icon:
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Log into your PhotoBiz account.
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Click WEBSITE from the left-hand menu.
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At the top of the page, click the SETTINGS tab.
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Click SEARCH/CART to open your icon display settings.
Choose How the Search Icon Displays:
- No – Hides the search icon.
- With Social Media Icons – Shows the search icon next to your social icons.
- With Site Links – Adds the search icon to your website’s navigation menu.
If you select “With Site Links,” you’ll have additional display options:
- Button – A clickable “Search” button.
- Icon Only – A magnifying glass icon.
- Text and Icon – “Search” with an icon.
- Text Only – The word “Search.”
Click SAVE CHANGES to apply your settings.
Need more help? Check out our guide on adding the search icon to your website.
STEP TWO
Add Search Keywords & Tags to Products
Adding search keywords and tags makes it easier for visitors to find specific products on your site.
How to Add Keywords or Tags to Products:
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Click ECOMMERCE from the left-hand menu.
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Hover over SELL ONLINE and click PRODUCTS.
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Open an existing product or create a new one.
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Click the SEO & SEARCH button.
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In the Search Keywords field, enter terms your customers might use to find this product. Separate keywords with commas.
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Example: photo prints, framed prints, wall art
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Add any product tags that describe the item or category—these tags are also searchable.
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Example: gifts, prints, home decor
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Click SAVE CHANGES.
Want more details? Check out our full guide on making products searchable.
STEP THREE
Add Search Keywords & Tags to Services
You can also add search keywords and tags to your services so they appear in search results.
How to Add Keywords or Tags to Services:
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Click ECOMMERCE from the left-hand menu.
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Hover over SELL ONLINE and click SERVICES.
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Open an existing service or create a new one.
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Click the SEO & SEARCH button.
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Add keywords in the Search Keywords field, separated by commas.
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Example: family sessions, mini shoots, senior portraits
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Add service tags that describe the session type, category, or focus—these tags are also searchable.
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Example: portrait, wedding, headshots
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Click SAVE CHANGES.
Need help? Check out our full guide on making services searchable.
STEP FOUR
Add Search Keywords & Tags to Scheduler Services
Your Scheduler services can also be optimized for on-site search.
How to Add Keywords or Tags to Scheduler Services:
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Click SCHEDULER from the left-hand menu.
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At the top of the Scheduler dashboard, click SERVICES.
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Open an existing scheduler service or create a new one.
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Click the SEO & SEARCH button.
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Enter relevant search terms in the Search Keywords field, separated by commas.
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Example: senior headshots, newborn photography, studio session
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Add scheduler tags for specific session types or booking categories—these tags are searchable too.
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Example: studio, on-location, mini session
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Click SAVE CHANGES.
Need help? Check out our full guide on making scheduler services searchable.
STEP FIVE
Make Blog Posts Searchable
Blog posts are automatically included in your site’s search results. You can improve how they appear in searches by using blog tags and strong keywords in your posts.
How to Improve Blog Search Results:
- Add blog tags related to each post topic (e.g., maternity, wedding, behind the scenes).
- Use clear, descriptive titles (avoid vague titles like “Post #1”).
- Include relevant keywords and phrases in your blog content.
- Write naturally and focus on topics your audience is likely to search for.
Example: How to Prepare for Your Maternity Shoot
FINAL TIP
Enhance Your Search Results for Visitors
By enabling the on-site search tool and adding both keywords and tags to your content, you’ll help visitors quickly find what they’re looking for—making their experience smoother and improving engagement across your website.