How to Optimize an Existing Image Gallery Page for SEO on PhotoBiz
If you already have an image gallery page on your PhotoBiz website, that’s a great start! To make the most of it—both for your visitors and for search engines—there are a few simple ways to enhance your page for better visibility and performance.
This guide walks you through how to improve an existing gallery page by:
- Adding SEO-friendly titles and descriptions
- Improving image load times
- Including helpful text for your audience (and Google)
- Linking to other pages to avoid “dead ends”
- Submitting your updates to Google via Search Console
STEP ONE
Open Your Gallery Page
Log into your PhotoBiz account and click WEBSITE in the left-side menu.
Locate the existing gallery page you want to optimize and click on the IMAGE BLOCK to begin making updates.
STEP TWO
Review & Curate Your Images
Take a moment to review the images on your gallery page:
• Aim to display your best 30–50 photos per gallery.
• Remove outdated or duplicate images.
• Update images to reflect your current style and skill level.
• (Optional) Add alt text to your images to describe what’s pictured.
Tip: Too many images can slow down your page. Use the Load More feature to keep your page fast and user-friendly.
STEP THREE
Add or Edit Your Page Title
Every gallery page should have a clear, descriptive title that tells both visitors and search engines what the page is about.
Example:
“Senior Photography in Asheville, NC”
This automatically becomes your page’s H1 tag, which is important for SEO.
To edit the title:
- Add or update the TITLE BLOCK at the top of the page. The Title Block automatically assigns an H1 tag to the text inside it.
- Use only one H1 tag per page.
- Include your service type and location when applicable.
STEP FOUR
Write or Update Your Page Description
Underneath your title, include a descriptive paragraph or two (aim for 300–500 words) that helps visitors and search engines understand what your gallery is about.
Your description should cover:
- The type of photography featured in the gallery
- Who it’s for (for example: seniors, families, couples)
- Where you offer your services
- What makes your work unique and stand out
Example Description (for senior portraits):
“Jane Doe Photography captures modern senior portraits in Charlotte, NC, and surrounding areas. Whether you’re an athlete, musician, or artist, my goal is to highlight what makes you unique. Sessions can be on location or in-studio, with beautiful options for both digital images and wall art for your family to enjoy.”
Tip: Write naturally for people first, and include your most relevant keywords naturally within your text.
We recommend using the Ask PhotoBiz AI writing assistant for help with creating written content on your gallery pages.
Learn More: How to Use Ask PhotoBiz AI for Writing Assistance
STEP FIVE
Add a Call to Action or Contact Form
Avoid leaving your gallery page as a “dead end.” Make sure there’s something for your visitor to do next.
Good options include:
- Contact Form Block: Add a form at the bottom so visitors can inquire right away.
- Button Block: Link to your booking page, pricing, or detailed session info.
- Navigation Block: Link to related galleries or services.
Example button text:
- “Book Your Session”
- “View Pricing & Packages”
- “See More Galleries”
STEP SIX
Check & Customize Your SEO Settings
To fine-tune what search engines see:
In the page editor, click the SEO button (usually in the top toolbar).
Switch from Auto SEO to Custom SEO if you want full control.
Update the following fields:
- • SEO Page Title – a short, clear title (Example: Senior Photos in Asheville, NC – Jane Doe Photography)
- • Meta Description – a 1–2 sentence summary of the page
- • Keywords – optional, but include phrases your audience might search for
Each page should have unique SEO data. Don’t copy and paste from other pages.
If you’d like help crafting your content or writing your meta data, use the Ask PhotoBiz AI tool.
Learn More: How To Edit Meta Data
STEP SEVEN
Submit Your Page to Google
PhotoBiz automatically updates your sitemap each time you publish changes—so your new content will be discoverable.
If you want Google to index your updates faster:
-
Visit Google Search Console
-
Log in and select your domain
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Go to the Sitemaps section
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Enter sitemap.xml (for example: yourdomain.com/sitemap.xml)
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Click Submit
