Proofing: Business Tips And Recommendations
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Thursday, December 17, 2015
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Proofing is an excellent tool to use to allow your clients to proof their images from anywhere. It is a fairly simple set up, so you may be wondering if you're using Proofing to its fullest potential. Use the guide below to find out what features you may be missing and how to get the most out of Proofing.

Branding, branding, branding.

Proofing is an opportunity for your client to interact with your brand even more than they would on your website, so it is important to utilize the design tools to brand your proofing site to make it consistent with your branding on your website and other marketing materials.

Branding can be achieved by uploading your logo, customizing your theme and colors, and by choosing an appropriate layout for your website.  

Link to your website and vice versa.

Make it easy for your clients to get to your Proofing tool from your website and to get to your website from Proofing. The more integrated the experience, the more professional you come across and the happier your clients will be!

Click here to learn more about how to turn 1 client into 100 using proofing!

Have clients create their own app.

Giving your clients to opportunity to create their own personal app for their proofing event builds anticipation and excitement for their images, and makes it easier for them to share their images with friends and family on the go. You can create the proofing event before you even do the session and provide your client with the link to create their app, that way when their images are ready to be viewed all they have to do is tap the app! 

Click here for instructions on how to create an app from a proofing event link. 

Note: To allow clients to create their app during the session, you'll need to set up a proofing event without images in it, then add images to that event when they are ready. If your client accesses the app before the images are uploaded, they will get a "Coming Soon" message.

Provide digital downloads.

In this world full of technology, digital images are more popular than ever before, and our Proofing tool allows you to offer digital images to your clients easier than ever. See instructions on offering digital images through the Proofing tool here

Setting up digital images in Proofing allows clients to view and download their images without going through a check out process. If you'd like to charge for digital images, click here for suggestions on doing so.

 

Alternate uses.

 Not a photographer? You can still use the Proofing tool to enhance your business! Proofing is a great tool to use to create a look book or mood board, or even showcase art work!
Click here for more on alternate uses for Proofing.

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